Abercrombie doesn’t make clothes for husky adult men. This is why I blog.

I read an article recently about the explosion of men’s style blogs and emergence of the male clothing shopper. Men’s fashion is a booming business. It’s become cool for men to pay attention to how they look. It makes sense, these style blogs allow us to window shop from the comfort of our own home or office.

What I found most interesting about the article was the different approaches men of certain age groups take when it comes to actually shopping for the styles we see in the blogs. Young men in their 20’s do more of their shopping online. Men our age go to the malls to buy our clothes.

For the most part, that rings true for me.

The problem with being middle-aged is, nothing fits right.

Being older and married doesn’t mean you don’t want to dress well anymore. I don’t get the feeling that designers understand that.

It just seems like clothing in retail stores is made for younger, shorter, skinnier men. I’m lumpier than I used to be, but not fat. Finding a good fit off the rack at retail stores is tricky.

Remember when you were a kid and husky was a size choice in pants. I do. I remember it fondly.

Those husky jeans fit me really well as a kid.

When I was a young, athletic teen, I could pick up anything off the rack and it fit great. I didn’t even have to try clothes on. I knew my size and I knew whatever I got would fit right.

I miss those days because I truly hate trying on clothes in the store. I really, really do.

Now that I’m not as young and not as fit, shopping off the rack is more difficult. I usually stick to the same brands and designers because I know how their clothes will fit. Experimentation with new brands at the mall requires a lot of trial and error in the fitting rooms. I just don’t have time for that. I guess that’s why a lot of guys buy clothes that are way too big. It’s quicker and easier to choose a size XL shirt, than to try on a bunch of shirts to find the right fit.
I’m beginning to realize that the internet has created a solution to this problem. I just don’t think men our age have really caught on.

In the past, I’d see something that I like on a blog and then go hunting for it at the mall. But I’m learning that off the rack clothes usually fit for two body times: either the super fit teenager or the pot-bellied older guy. This is why dress shirts either fit too tight or have too much room in the waist. I have the same problem with jeans, either too big or too tight.

But I’ve found the solution for stylish middle-aged men like myself… men who have been traditional mall shoppers, but are willing to dip their toes into the online world of retail.

ZipFit Denim

I was recently in Chicago at The Shops at Northbridge on Michigan Ave, when I walked into the ZipFit Denim store. Now this is a company in its very early stages. The Chicago store is its first and the website is still under construction, but I had to mention this experience because it’s such a good idea. ZipFit Denim makes custom fit jeans for men. That’s right, just for men. It’s a perfect idea.

Their very lovely sales staff using the ZipFit in-store technology help you through the very fast and painless process of determining your fit. They will then suggest the style that is right for you. All the alterations and adjustments are also done in the store. You walk out with a perfectly fitted pair of jeans at a reasonable price.

But as a bonus, all your information is in the ZipFit system. So you can now order jeans online knowing that what you’ll get are great looking jeans, custom fit.

I can’t wait for my next trip to Chicago.

ZipFit Denim

The Shops at Northbridge

520 N Michigan Ave
Chicago, IL 60611

www.zipfit.me

facebook.com/zipfit

@zipfitme

Ledbury

A couple of ex-Wall Street MBA finance types pack it in and start a shirt company.

Exchange Wall Street for Bay Street and I’m a severance package away from that being my story.

The Lebbury story may be why I like them, but their shirts are the reason why I love the company. They simply make great fitting shirts.

You know that awkwardly placed second button. You know it’s placed too high and you can never wear it without a tie because it’s halfway up your neck. But when unbuttoned it looks too casual. Well, Ledbury has placed that second button lower, so their shirts look great with or without a tie.

They’ve also solved my off the rack problem. Ledbury shirts don’t have all that extra material around the waist. It’s a perfect fit for those of us with a little belly, but not the full-blown beer belly.

Another cool thing, Ledbury has a great online tool to help you find the perfect fit for your shirt. They ask a few questions about your size and favourite brands and return with a style/size recommendation. Their classic fit is great for all sizes and the slim fit gives a tailored look.

So far I’ve only tried out Ledbury shirts. They also sell blazers, ties and accessories.

I love a good fit story.

Ledbury

www.ledbury.com

facebook.com/ledbury.llc

@ledbury

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Comments
17 Responses to “Abercrombie doesn’t make clothes for husky adult men. This is why I blog.”
  1. The One says:

    This is why I read your blog! Great post P40!

  2. shoesmaketheman says:

    I feel your pain. Now with the influx of asian brands into the stores, sizes are also becoming smaller. Seriously! I’m not getting fatter, really I’m not!
    I was in one of my regular stores the other day and an XL shirt wouldn’t fit! I had to try on XXL! It was a nice shirt, but talk about depressing.
    It turned out they have started using a different asian factory and the sizes are one smaller than their old manufacturer.

    • Project40 says:

      I’ve totally given up on buying shirts at the mall… they just never fit right. And hey, I’m not getting fatter either. My middle is just getting delightfully rounder.

  3. On point as always, sir.

  4. sandyb says:

    My husband is in his mid-30s and a big dude — 6’1″ and not a man likely to wear skinny jeans. He has a hard time looking for clothes that fit well on him, because he’s tall and 220lbs. I think mens’ fashion is largely designed by women, who know little (apparently) about how the male form changes and ages. I’d love to see a store where my guy can walk in, and strut out, without feeling like everything in the store has been made for elves! Great post.

    • Project40 says:

      Thanks! I’m roughly the same size as your husband… I know how hard it can be to find a great pair of jeans or clothes in general that fit well. When I find a store or on-line retailer with great clothes that fit well I feature them on my blog. Because big, middle-aged men have to stick together…

      • I am exactly in the same size camp… 6′ and 220lb with broad shoulders. My problem is if I find a dress shirt that fits me comfortably through the shoulders it is waaaay too billowy in the waist. Yet, if I go for a trimmer fit through the waist, I can’t move my arms!

        I had a nightmare experience recently at an H&M store. I went in looking for some summer shorts and v-neck tee’s, easy right? Wrong. I’m generally a pretty true size L in shirts and 36 waist in pants. Having never bought at H&M before, I thought I would be safe and buy 38’s and XL shirts ‘just in case’. Like you, I HATE trying things on in the store so I loaded up and headed home, confident I was golden, given I had gone up a size. When I went to try on the 38″ waist shorts I could barely get them up over my thighs! They seemed SO small I did a double take to check the labels thinking I had accidentally picked up a size 28″ waist. Nope.IF those were 38″ shorts, they were sized for inhabitants of the Land of OZ. Same deal with the shirts. AN H&M size XL t-shirt is more like a true medium in most other stores… ridiculous and frustrating.

        I ended up taking every single item back for a refund. When I asked the clerk what was up, she admitted that yes, their sizes run more “European” and tend to be smaller… Uh, Ya think?? Then why are selling in America to American sized men? The reality is, you are right. Most stores seem to cater to not yet fully filled out teenage boys or much older men in need of expando-matic slacks. The rest of us are left to fend for ourselves.

        Great subject!

      • Project40 says:

        That’s funny. I just had a very similar issue with a pair of shorts from H&M. I wonder if we had the same shorts? It said regular fit, 38 waist… but they were so tight. Isn’t 38 inches the same everywhere?

  5. Great post and very informative and true. Im a 20’s something non-skinny guy so you know its hard for me to find clothes but yes online shopping is a gift from God. Because I hate trying on clothes and if I dont try it on, I hate getting home finding out its too small. Great work and thanks for the support. #fashion

    • Project40 says:

      Thanks for your comment and thanks for reading. There are a lot of people in the same boat as us. That’s why its so important to share information about great retailers between us. Thank you!

  6. I’m late in finding your blog, but greatly enjoyed this! We have a lot of the same concerns and opinions.

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  1. […] I got this comment from my buddy Pat on the Abercrombie post last week. […]



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